Seeing is Believing
Here is Website Personalization in Action 😎
Personalization Variables Available
Personal Information:
Name: [your name]
Location: [your location]
Professional Information:
Company: [your company]
Industry: [your industry]
Website: [your website]
Online Behavior
Campaign: WOWZAA
Medium: Email
# of visits on this page: [view count]
last page visited: [last page title]
Browser: [Chrome/Safari etc.]
Device: [android, ios, windows, mac]
*Any blank fields mean that we didnt manage to capture that information
Now, imagine, how you can leverage this
There is always a wealth of information available about your website visitors. And smart marketing organizations make the most of it in subtle and effective ways to nudge their customers towards conversion.
Sinister? Not really.
Smart? Absolutely.
